CMU@TGE: The Export Conference


This CMU Insights conference took place at The Great Escape on 19 May 2017.

In an increasingly connected world, is it easier than ever for new artists to go global, or is access to investment and on-the-ground support still key? We provided a user-friendly guide to taking new artists global, learning from past recipients of the Music Export Growth Scheme. Plus how to get the most out of showcase festivals and what, exactly, does Brexit mean for the music industry in the UK and beyond?

Presented in partnership with BPI

Speakers include: Viva La Visa’s Andy Corrigan, Tattarrattat’s Anna Hildur, PRS Foundation’s Bhavesh Patel, Earth Agency’s Claire Courtney, BPI’s Chris Tams, Sound Diplomacy’s Danny Keir, Test Card Recordings’ David Manders, IQ’s Gordon Masson, BPI’s Ian Moss, FAC’s Lucie Caswel, Laceys Solicitors’ Luke English, the Musicians’ Union’s Naomi Pohl, Red Light Management’s Peter McGaughrin, ATC’s Phil Middleton, [PIAS]’s Pip Newby, Marauder’s Rev Moose, Fairsound Management’s Samantha Smith, Fortitude Music’s Umong Shah and Proper Music’s Vangel Vlaski

The day was hosted by CMU’s Francine Gorman.


10.45-11.25 Great British Music Overseas
Three of the five best selling recording artists worldwide in 2016 were British, so the UK music industry must be doing something right! We’ll dig a little deeper into the BPI’s latest stats to learn more about how UK artists and labels are performing overseas, identifying the challenges and opportunities ahead for both new and established talent in the global music market.

11.30-12.25 The MEGS Guide To Exporting New Talent
So, your artist is enjoying success at home, now it’s time to make that great escape to markets abroad. We provide tips galore on going global from past recipients of the UK’s Music Export Growth Scheme funding, which is provided by the Department For International Trade and administered by BPI.

Including David Manders from Test Card Recordings discussing the export of Public Service Broadcasting, Phil Middleton from ATC on Temperance Movement and Samantha Smith from Fairsound Management on LoneLady.

12.30-13.00 Top Five Visa Mistakes
With artist visas in the news so much lately, we’ll talk Andy Corrigan from Viva La Visa through his list of the top five mistakes music people make when securing visas.


13.45-14.15 Facilitating Export: UK Export Initiatives
There is no one-stop export office in the UK, but there are a number of government and industry supported initiatives that support artists and music companies looking to grow overseas. We present a concise guide to these initiatives, with practical tips on who is eligible and how to apply. With BPI’s Chris Tams and PRS Foundation’s Bhavesh Patel.

14.15-14.40 Facilitating Export: Best Practice Music Export Initiatives
Numerous countries now have government or industry funded organisations or schemes that exist to help new artists export into new markets – most of which have an official presence at The Great Escape. How can these programmes and export offices best serve their local music industries, and how can artists and music companies get the most out of them? We consider best practice in music export, including new research from Sound Diplomacy presented by the company’s Danny Keir.

14.50-15.50 Getting The Most From Showcase Festivals
Showcase festivals like The Great Escape can be key to building an audience and a business for your artists abroad. But how do you get the most out of a showcase festival, as an artist, a manager, a label, a promoter or an agent? Bhavesh Patel from the PRS Foundation provides some top tips on how to get more out of showcase festivals, before Gordon Masson from IQ magazine asks some showcase festival veterans for their advice.

With artist managers Umong Shah and Peter McGaughrin, Earth Agency’s Claire Courtney, [PIAS]’s Pip Newby and Marauder’s Rev Moose.

16.00-17.00 A Beginners Guide To Brexit
So, Brexit then. BPI’s Director Of Public Affairs Ian Moss will walk you through the mechanics of Brexit – what’s happened so far and what’s still to come? – to inform a discussion on how the UK exiting the European Union will impact the wider music industry. Joining the debate are Proper Music’s Vangel Vlaski, the Musicians’ Union’s Naomi Pohl, FAC’s Lucie Caswel, music export expert Anna Hildur and lawyer Luke English.